NEGRA. Studio
An architecture and interior design studio specializing in modern, sustainable, and timeless creations.
-work 001
DATE
[2024]
/
services
[Web design, WebFLOW]
(A)Challenge
Redesign and develop a website that seamlessly blends modernity with elegance, embodying the studio's commitment to timeless design.
The website must be easy to update and manage, accommodating frequent project additions and changes, as the team lacks the technical expertise to handle a complex website system.
(B)Approach
To create a timeless design, white was chosen as the primary color, offering ample "breathing space" while preserving continuity with the studio's previous website style. Subtle animations and transitions were incorporated to add a touch of dynamism without overwhelming the user experience. Two typefaces, a serif and a sans serif, were intentionally paired to artistically balance elegance and modernity.
The Webflow CMS was implemented to manage projects, team profiles, and reviews, providing a simple and efficient way for the studio to keep the website up to date.
(C)Outcome
The new design contributed to a noticeable increase in website traffic and user engagement, as visitors spent more time exploring the studio’s portfolio and services.
The integration of the Webflow CMS empowered the team to effortlessly manage and maintain a professional online presence.
